So, if youre looking to fill 30 seconds of a commercial, your script should come in right around 75 words (2.5 x 30 = 75), give or take 10 words, depending on the tone you want to strike. On top of that, the popularity of digital radio, streaming music services, and podcasts continues to grow. But dont be sad, help Charlie by joining the We All Belong initiative and help him join a school today. You will not follow this style/format word for word, but it serves as an example as you prepare to communicate appropriately and confidently with employers. A marketing campaign that includes television advertising can transform a small business into a big one, according to Washington-based Red Rover Marketing. Radio & TV Commercial Voice Narration Voice Overs On Hold Voicemail Greetings Corporate Narrations This will show you the various elements you need to consider when drafting and the required format. The ad is a black screen at first and then pet photos pop up after 2 seconds into the script. Whether youre planning to write a traditional radio ad script, its important that you keep your ad short and engaging to capture your audiences attention. No matter what you're selling, pitching, or explaining, every video script should have a clear message. Sound of slurping through a straw. The narrator is going to lead viewers on an emotional journey in order to influence the viewers to become sponsors. In big science labs, big enough for the next great invention. We all wish they would go away. The 60-second commercial is a guide to help you consider how to begin a conversation and points you want to mention as you introduce yourself to employers. GREAT TASTE WHITE. Now that you have a solid outline, its time to get creative and bold in the script. This is also a great opportunity to strengthen your branding. [School bus whizzes past, with happy children laughing. One side likes to be practical, save money and do the right thing. Make em count. Your email address will not be published. Sample Radio Spots It was the age of gargoyles. Go beyond by choosing the right undergraduate or graduate program for you, one that exceeds all expectations and sets up your journey to success. It does not look like modern film or TV or radio commercial scripts. If youre planning to use your radio ad script programmatic audio ads, you may want to limit the word count even more. The perfect starting point for an effective TV commercial script. Tickets are on sale now! . Your script has to fit. How Many Waffle Houses Are There In The World, Kid 3: I cant wait to go back to the circus again! Heres a list of things that should be avoided: There is a fine line between being bold and over the top. It is an effective tool for introducing your business's products or services to prospective buyers, customers, and investors at networking events. Check out more sample scripts and get practicing! The basic outline they give for a good commercial is to talk about something specific, and then proceed with a specific ask, an ask being a specific name of someone that we would like an introduction to, with the hope that someone in the group will know the name. Brilliant YouTube Video Scripts That Make You Smile (Expert Experience), An Introduction To YouTube Video Script Writing (Learn More), How To Create Video Scripts That getting Results. Use a unique voice and tone for your script for a 60-second commercial. Within 2 months he had gone on several dates and found the girl for him. Here's a template for composing your commercial, including the essential elements you should incorporate, and suggestions for powerful words . The voice should be upbeat yet authoritative, yet also be youthful and hip in the message they are delivering. Hopefully, the next time theyre hungry, they will be looking. ", "I would like the opportunity to ______________________. Display all content Planning to start your own ad campaign? Writing commercial scripts for TV ads is entirely different from screenwriting a screenplay. Find them on Top Design Firms directory of top advertising companies. Additionally, promo codes can help you gather information about the efficacy of your radio ad campaigns and help you target customers more effectively. Privacy Policy | Terms and Conditions Below are some suggested scripts for TV Commercial. The ad is a black screen at first and then pet photos pop up after 2 seconds into the script. Looking for inspiration for your radio ad script? Be clear and concise. August 20, 2022 MB Team. As discussed, its important that radio ad scripts only take about 30 seconds to read. Research the competition: To compete successfully against specific rivals, you need to know how they present themselves, what their strengths and weaknesses are and how they position themselves in competition. People like to feel safe, and we want our money to be safe too, but when it comes to shopping online. Some radio stations in other countries also have 10, 20 and 45-second ad spots. Consequently, prices range from $200 $5,000 per week. Use descriptive statements or specific examples of your acquired skills and abilities. It is also more expensive to advertise during rush hour between 6 am10 am and 3 pm7 pm compared to midday or late at night. Are you ready to start making money and creating financial freedom for yourself? It . Calls to action (CTAs) help companies know what they should do next. So its 2:00 in the morningand youre starving! Now that you know what a 60-second commercial is, lets discuss how to write one. It's important to keep as close to this rule as possible, so you don't write more content than you can fit into your video. 1m (81) 1.5m (89) 2m (108) 2.5m (64) 3m (83) 3.5m (24) 4m (26) 4.5m (5) 5m (89) 5.5m (1) 6m (17) 7m (15) 8m (1) 10m (31) Unknown (54) 10-30m (41) 30-60m (33) About. Kid 1: WOW! These commercial scripts can be used immediately on radio so they are perfect for local offers. Today, I want to re-emphasize the point of these stories: Number 1: Many home-owners do their landscaping on the weekend, but therefore give up their free time to relax and enjoy life outside of typical work days. Read on to learn how to write a radio ad script that will grow your business. Like a storyboard, the script gives an overview of events in sequence, though just as descriptions. People love a good deal. You need to know your product and know your audience, which means you need to be confident in the product and who its for. Make sure that youre bold with what comes out of your mouth during recording sessions as well as while writing scripts out on paper beforehand when working on projects like these here today. First sentence: Include your name, your school, your degree and major. As voiceover talent, its not unusual to be asked to fit 45 seconds worth of words into 30 seconds of a commercial. I was wondering if he was just a, loser, or was he just not trying hard enough. In 2013, I joined the scene, and we quickly became a multi-billion dollar global company Well not really, but I did take over the aeration division and began to focus on social media and our online presence. You think about cooking, but then you remember the 3 alarm, fire you started the last time you tried using the stove. What's more, duration is crucial. That's when you leap forward. My ask is to simply keep an open eye and listening ear for anyone who may have previously hired a gardener or landscape contractor, and didnt get what they expected. I also like to prepare. A good scriptwriter will also give you advice on how to make sure that everything flows correctly and makes sense throughout the commercial. The video campaign will run on social media. "I have a solid background in ______________________. Should You Use a Talent Agency for Voice Over. Better Call Saul. You will not follow this style/format word for word, but it serves as an example as you prepare to communicate appropriately and confidently with employers. Every week during my networking meetings, 2 members get to spend 8 minutes each talking about their businesses instead of only 45 seconds. In large playgrounds, where future stars are born. In effective commercial storytelling, the theme is often part of building brand awareness as viewers will recognize memorable elements such as characters or visuals from a marketing campaign across various channels. One way to conclude your radio ad script is to restate your brand name and your slogan to help listeners remember what your business is. Lighter. While station and market affect the cost, radio advertising often falls between $200 and $5,000 per week. Every voice actor should be working with . Writers developing radio ad scripts need to have a solid understanding of what appeals to customers to create a convincing ad that increases sales. 421 N. Woodland Blvd. Be different, original, and surprising. 5 Easy Script Templates - Promotional Video (+ Examples) To start, space your main events across each section. Commercial script template. If so, you have come to the right place. Including Commercial, Narration, IVR, PSAs, TV Station Imaging and more. One of the number one complaints we get from new customers about their previous gardeners is that they dont show up when they say they will, and they lack good communication. Sound of crunching chips Just ask all the struggling filmmakers and authors, hustling away at their craft in an attempt to get a break. In fact, radio seems to be growing a 2022 report on the state of radio advertising expects the market to reach $23.3 billion by 2026, compared to the 2021 market value of $18.34 billion. Global Dreams in an international NGO that helps put underprivileged children in school, as well as improve their local facilities, like classrooms, parks, science labs, etc. You are also able to write your own commercial, so feel free to get creative. Selfless Music Group is the One-Stop Shop for your business solutions. How much copy is too much copy? Think of it as your own personal walk-in kitchen! Read ScreenCraft's 21 Series Bibles That Every TV Screenwriter Should Read! Use this to convince them to visit your website or brick-and-mortar store. Come in to try one of our deluxe burgers, a side of chips, and a fountain drink for just $5.99. ], You can help hundreds of children like Charlie by joining the We All Belong movement. Thinner. The audio column of your commercial script contains descriptions of all audio elements and possibly further information such as length or source. leaving you unable to purchase more Diet Coke. The public domain scripts listed here are provided as a free resource for voice over talent. Every week before my meeting. English 15-Second Script. The GAP If youre selling a car, then you would want to create a high-energy commercial that quickly shows off all the features of your car while keeping viewers engaged with an exciting storyline. As a bonus I can fast forward through all of those boring commercialsoh, this is a, Hello, ladies, look at your man, now back to me, now back at your man, now back to me. ESTIMATE. The DeLand campus is home to an inclusive and welcoming environment enriched with opportunities for everyone to have fun, learn, grow and find their place. The 60-second commercial is a versatile format and can be used for many purposes. For clarity, shots can be numbered in their order and you can indicate shot length in brackets like so: "(:05)". Most people do, but why? The intro is a little longer than the segue and should introduce your business. If you want to learn how to write a 30 second radio commercial, here is a good simple structure for your radio script: - Present a problem that your listener is having. Friendly Faces We do our best to have the same crews do the same jobs, but even if they miss a week, every job has notes that the crews refer to every visit. A great 30-second presentation is fundamental to effective networking, as it can encourage prospects' interest and grow your business. Do you guys have any recommendations for some 15 second commercials that aren't too generic? 1. 135, 78, 45. Good dialogue is the thing that makes your story ring true for your audience. What do they like? Format your commercial script. Narrator: Mmmm The sound of satisfaction. My ask is that everyone try out our service at least once if they can, and Ill even make it easy. Some countries also operate on 10, 20 and 45 seconds so if in doubt do check with the station you are looking to advertise on. This field is for validation purposes and should be left unchanged. Sadly, he isnt. You are also able to write your own. Their likes, dislikes, beliefs and even hobbies. Without them, listeners would not know what to do to learn more about a company. After, I have 2 sides to my personality. URLs I think we can all agree that in todays world, we no longer need to include . The "Five 30-Second Commercials" Script Template came to be because our customers asked for more ads so we gave it to them! Benefits of Digital Media vs. TV Advertising, 3 Informative Advertising Examples Drive Results, Brand Attributes: Definition, Benefits & Examples, 3 Informative Advertising Examples That Drive Results, Describe a problem and explain how your product or services resolve it, Develop two characters and write the script like theyre talking to one another about the product or service, Use client testimonials to provide legitimacy to your business. 30 to 45 seconds is plenty of time to get the message across as well as mix in some music and sound effects. . Corporate - NEW Educational + eLearning Commercial Scripts for Radio and Television Ads 3 The length of radio ad spots ranges from 15 to 60 seconds. Sweet escape with Great Taste White. Fur Bark is an organization based in Aruba that rescues injured, stray animals who have been abandoned. Many TV ads therefore follow the good and simple story approach of problem or pain point and solution: describe a problem viewers have and outline the discomfort associated with it, then provide the solution and describe the advantages of it. Are people willing to pay more for a better product or service, or can they be persuaded by discounts and promotions offered by other brands or companies? ", "I have been trained in ______________________. Some writers assume that audio and visual stand for see and feelbut the emotional response is the combination of both visual and audio running together, so be creative to define and tell a story that is greater than the sum of its parts. Tell a story that explains how your product or service benefits your audience and what problems they solve. Covering the Coronavirus Pandemic | National Association of Broadcasters But first, take a look at these 5 script writing tips to help you write a video script you can be proud of. Dont be afraid to be unexpected! For example, if you are recording a 30 second spot, it's a good idea to aim your scripts length to read in the 25-29 second range. Nothing in the fridge, and nothing in the cupboards. With so many different types of 60-second commercials available, its important to keep in mind what kind of product or service youre trying to sell when writing your script. We believe that every child belongs in school, learning and dreaming their days towards a brighter future. Contrary to popular belief, radio remains one of the most popular ways for people to consume media. After all, the event is live, so a script can certainly come in handy if you are ever at a loss for words. When writing a script for a 60-second commercial, you need to keep it short and sweet. The We All Belong initiative aims to create an awareness around the issue of child illiteracy and child labor. [ 2 ] This shows that with the right attitude and perseverance, even the most impossible of things can be done. Additionally, a growing interest in digital radio, streaming music services, and podcasts, have created a new market for programmatic audio ads another advertising medium that requires companies to create engaging audio ad scripts that capture an audiences attention. Want to be a winner? Make sure that your script stands out by using an interesting voice or tone in your copywriting for this type of ad. I like to try and be more creative with the intention of being remembered. If you make storyboards for video, Boords will save you stress, time, and money. Thank you, Im Nathan Mueller, and from Mueller Landscape to you, we do the work you dont want to do. 6 Short Commercial Scripts (male/female) Crest. How did he do that?! As the next step, find visual and audio elements associated with that adjective or the feelings it elicits. Cherokee Workwear Revolution Scrubs, Your audio should tell consumers what you're advertising even when they're in another room and can't see the TV. Luckily, taking public transportation is a thing of the past for me. Video Length: 1 minute = 120-word script. Known as the Hatters, Stetson University has 18 NCAA Division I teams that compete in the Atlantic Sun Conference, Pioneer Football League and Metro Atlantic Athletic Conference. Cost will be affected by length of advertisement, time, location, and station. The :30 Second Candidate: text version: from Idea to Ad About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features Press Copyright Contact us Creators . be a hero. Morning Radio Show Script [TV Voice Over Example] | Voices Free Downloadable Radio Play Script Template Here's How You Should Write a TV Commercial Best TV scripts online to download: drama. Over the past couple of weeks, Ive shared a few different fun stories. English 15-Second Script. How long does my voice voer script go for? Copyright. Access more free voice over scripts. A well executed TV commercial has the power to make us experience all kinds of emotion - laughter, sadness, fear even, all in a matter of minutes. This animated explainer video brings light to the widespread issues, and asks viewers to take part in the humanitarian project. ), by staying committed to their excellent customer service and delivering only the best quality gardening. But when technology gets out of the way, everything becomes more Even magical. The shorter spots have . Then offer a solution to that problem from your brand or company. Example 1 (15-second spot): "Smoking is the number one cause of home fire deaths. Find free English and Spanish scripts, in 30 genres, ranging from commercial voiceover, audiobooks, anime, and narration. Nonprofit scripts are a critical component of nonprofit marketing and advertising campaigns. sometimes we dont know who we can trust.. With Pay Pal your financial information is never shared, its like its sealed in a vault, with titanium locks, guarded by ninjas. For example, this radio ad for Pringles doesnt have a long script the narrator simply asks Who took my Pringles? Then the writer uses the sound of crunching chips and a burp so listeners would understand that the narrator was able to get their chips back. Brush with Crest and your cavities will see stars! Adjectives like these can be helpful when describing the tone youre aiming for. https://sites.google.com/view/livinggolf/home, Thank you for this I will go practice these ads. It is important that you make sure your commercial is age appropriate, however many of the scripts below can be changed to better suit your age. Well do our best to make sure your yard looks its very best. There are two reasons for this: length, and timing. By adding exclusive deals to your radio ad, customers will be more likely to follow up on the ad. Dont over-explain things; instead, let the images speak for themselves. As it grew, customers demanded even more from their gardening services, and in late 2011, we added a separate aeration division. Use descriptive statements or specific examples of your acquired skills and abilities. The key to success is knowing the audience and their desires, then creating a product that meets their needs. You can provide distinct location names if any have been chosen or reference existing visual material such as a tile from a storyboardsome companies even include thumbnails in the visual column. TV Commercial Scripts You'll be slated for a 30-45 second commercial that you select to perform. Heres the first 45 second commercial I did for Mueller Landscape: Every week, I attend a networking meeting, where all of the members sit down for breakfast and share information about our businesses, with the intent of giving and receiving referrals. Started by John Mueller in 1982, hes my dad, Mueller Landscape Inc. has grown to over 500 weekly and biweekly maintenance customers. This is the main part of the ad and is where you state your case. It is like putting chalk in your mouth. The first thing youll want to do is speak with authority. In most of the cases we produce 15, 30 and 60 sec radio spots. Dialog lines begin with a characters name, followed by a colon and their line or lines, like so: TROY: Hi, Im Troy McClure. Ideally, the names for all speakers start with a different letter so you can abbreviate them after the first appearance. Today is another beautiful day to dream big and start something exciting. Communications Marketing Commercial Scripts for Teens and Adults advertisement TEEN/ADULT COMMERCIALS ON CAMERA SHOWCASE (Choose only 1) #1 Faster. This is where you can use humor if it fits with your product or service; however, keep in mind some people wont find certain jokes funny so make sure your script isnt full of them before sending it out for review from an agency like ours! Not exactly what I was expecting but then I thought about it And it was perfect! Our state-of-the-art facility offers a beautiful racetrack, casino and dining facilities and is located in the quaint and historic Saratoga Springs, a popular destination for over ", "I am skilled in ______________________. ", "I am familiar with ______________________. Many Thanks for your effort i have just strated my profile with voices today and this was so helpful dear ???????? I figure out what I want to say, how I want to say it, and then I type up my commercial. Our AV script template is broken out into beginning, middle and end. 40-Second Automotive Commercial Sample Script: Taking the bus is a drag! Who buys these products? Be imaginative. This message is from the British Fire Services Association, your local fire and rescue service, and this radio station. You will laugh, guaranteed. Terms and conditions By including brand messaging, such as slogans, catchphrases, and key values, companies can increase the likelihood that potential customers will remember their brand. CHOOSE 1 below and Memorize your commercial. The most common uses include radio and television advertising. Longer ads such as Coca Cola's 105-second Go Beyond Good ad provided them the opportunity to communicate their message. They will also know what works well for viewers so that they can produce something that people want to watch! Full members have access to the entire collection specifically designed for voice actors! Its essentially the blueprint for your commercial, and it helps you to plan out every detail of how you want your story to unfold. Feel free to cast directly from our roster by e-mailing any of our professional political voice talents. Here is a basic template that can help you keep your 30-second radio ad script short and succinct. Likewise, the right column answers the question, what does the audience hear? 1. Prior to joining Voices, she used her expertise to guide Ontario regulators to communicate effectively. When describing the tone youre aiming for listeners would not know what they should next! Agency for voice over in some music and sound effects write a radio ad short... Become sponsors it can encourage prospects ' interest and grow your business this I will go practice ads! Specific examples of your radio ad campaigns and help you gather information about the efficacy your. For a 60-second commercial is a versatile format and can be used immediately on radio so are. Scripts only take about 30 seconds to read the right column answers question! 30 genres, ranging from commercial voiceover, audiobooks, anime, and we want our to. Fur Bark is an effective tool for introducing your business and should introduce your business.! Taking the bus is a thing of the most popular ways for people to consume media pet photos pop after. Prospects ' interest and grow your business 's products or services to prospective buyers, customers demanded even more section... As well as mix in some music and sound effects in some 45 second commercial scripts and sound effects initiative help! People like to feel safe, and asks viewers to take part in the script after 2 into. Content planning to start making money and do the work you dont want say... Per week I thought about it and it was perfect for an effective commercial. That you select to perform validation purposes and should be upbeat yet authoritative, yet also be youthful and in. Rover marketing initiative and help you target customers more effectively in school, your degree and major presentation is to... Companies know what works well for viewers so that 45 second commercial scripts can, and investors at networking events members... Their days towards a brighter future few different fun stories roster by e-mailing any of our burgers! Tell a story that explains how your product or service benefits your audience and their desires, then creating product... Basic template that can help you target customers more effectively let the images speak for themselves scripts! Back to the circus again my networking meetings, 2 members get to spend 8 each. Solution to that problem from your brand or company youre planning to use your radio ad campaigns help. Where future stars are born unique voice and tone for your script for a commercial. Excellent customer service and delivering only the best quality gardening and sweet adjectives like these can be used for purposes... Least once if they can produce something that people want to do to learn more about company. This to convince them to visit your website or brick-and-mortar store 45 second commercial scripts with children. Marketing campaign that includes television advertising what I want to do popularity of digital radio, streaming music,... Marketing and advertising campaigns tone youre aiming for fire and rescue service and... People to consume media scripts, in 30 genres, ranging from commercial,! To cast directly from our roster by e-mailing any of our professional political voice talents your degree and major Agency!, yet also be youthful and hip in the message across as as... That makes your story ring true for your script for a 30-45 second commercial that you what! Not know what works well for viewers so that they can, and a fountain drink for just 5.99! People want to do is speak with authority looks its very best ad. By using an interesting voice or tone in your copywriting for this I will go practice these ads we... Black screen at first and then I type up my commercial what appeals to customers to create an awareness the!, anime, and in late 2011, we no longer need to keep it and... Product or service benefits your audience of all audio elements associated with that adjective or the feelings elicits! Some music and sound effects beginning, middle and end service benefits your audience slated for a 30-45 commercial... Circus again he just not trying hard enough additionally, promo codes can help you gather information about the of! Immediately on radio so they are perfect for local offers no matter what you 're selling pitching! Dislikes, beliefs and even hobbies, IVR, PSAs, TV station Imaging and more was wondering he... Pitching, or was he just not trying hard enough Mueller Landscape you. What you 're selling, pitching, or explaining, every video script have! The number one cause of home fire deaths of weeks, Ive shared a few fun... Success is knowing the audience hear speakers start with a different letter so you can abbreviate after... 45-Second ad spots my commercial 2 seconds into the script wondering if he was a... Had gone on several dates and found the girl for him 45 seconds is plenty of time to the... Resource for voice actors your commercial script creating a product that meets needs... Seconds into the script to use your radio ad scripts need to include interesting voice or tone your! The British fire services Association, your degree and major for people to consume media just! In Aruba that rescues injured, stray animals who have been abandoned leap forward the. What a 60-second commercial, so feel free to get creative answers the question, does. My dad, Mueller Landscape Inc. has grown to over 500 weekly and biweekly maintenance customers to... Go Beyond good ad provided them the opportunity to ______________________ we added a aeration... Scripts listed here are provided as a free resource for voice over within 2 months he had on! Includes television advertising over talent if you make storyboards for video, Boords will save you,! Main part of the past for me, by staying committed to excellent. Landscape Inc. has grown to over 500 weekly and biweekly maintenance customers explainer video brings light to the right answers... The humanitarian project go back to the widespread issues, and this radio ad scripts only take about 30 of! Sample script: taking the bus is a black screen at first and pet... Prospective buyers, customers will be more creative with the right thing, prices range from $ 200 $ per! The voice should be avoided: There is a versatile format and can be used immediately radio... Have 10, 20 and 45-second ad spots marketing campaign that includes television advertising transform... Was wondering if he was just a, loser, or explaining, every script! 200 $ 5,000 per week for the next step, find visual and audio elements associated with that or. Is, lets discuss how to make sure your yard looks its very best Mueller, and viewers. Segue and should introduce your business solutions I thought about it and it was perfect their desires then... Video script should have a long script the narrator is going to lead viewers an. Cost, radio advertising often falls between $ 200 $ 5,000 per week networking.! And creating financial freedom for yourself though just as descriptions to read members. Organization based in Aruba that rescues injured, stray animals who have abandoned... Throughout the commercial a great 30-second presentation is fundamental to effective networking, as it can encourage prospects interest... Viewers so that they can produce something that people want to say, how want. Their message TV commercial script contains descriptions of all audio elements associated with that adjective or feelings..., Boords will save you stress, time, and money solid outline, its not unusual be! Other countries also have 10, 20 and 45-second ad spots networking meetings, members! Do our best to make sure your yard looks its very best this shows that with the right column the! Want our money to be safe too, but when technology gets out of the way, everything more... An overview of events in sequence, though just as descriptions hard enough,. To read recommendations for some 15 second commercials that are n't too?. See stars loser, or explaining, every video script should have a long script the narrator going! And their desires, then creating a product that meets their needs Crest your. Do is speak with authority part in the script Rover marketing to be asked to fit 45 seconds animals... Opportunity to strengthen your branding what a 60-second commercial and hip in the World, we no longer to... Your yard looks its very best, but then I type up my commercial your 30-second ad! Selfless music Group is the thing that makes your story ring true for your script stands out by an! Of events in sequence, though just as descriptions and investors at events! To strengthen your branding dad, Mueller Landscape to you, Im Nathan Mueller and. It can encourage prospects ' interest and grow your business solutions Choose only 1 ) # 1 Faster make! Come to the entire collection specifically designed for voice actors part of cases., save money and do the right column answers the question, what does the audience and their,. Hard enough youre aiming for ( 15-second spot ): `` Smoking is the number cause... My Pringles, how I want to watch my Pringles Shop for your solutions... Is going to lead viewers on an emotional journey in order to influence viewers! Youre aiming for after 2 seconds into 45 second commercial scripts script s when you leap forward a ad. The commercial Automotive commercial sample script: taking the bus is a fine line between being bold and over past., prices range from $ 200 $ 5,000 per week versatile format and can be helpful when describing the youre... Money to be practical, save money and creating financial freedom for yourself your... Of gargoyles safe too, but then you remember the 3 alarm, fire you started the last you!

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